

XPress, a new Garcia Media-designed weekly tab in Dubai, launched on March 15.
Mario Garcia says:
The culture of the “always on” thrives on high tech and all the gadgets that surround it — from mobile telephone news alerts and text messages to emails, photos and video clips. Many members of the “always on” generation start feeling neglected if ten minutes go by and they have not received a text message or email from anyone.Some pages from the March 22 edition (and more after the jump):So it is within the framework of this modern reader/user that your new Xpress has been carefully crafted. The newspaper in front of you today emphasizes the techniques of modern newspaper rethinking:
- Ease of navigation.
- A two-track approach to news and feature presentation.
- A small format that is easier to carry and to manage.
- Color-coding to identify sections.
- Innovative advertising positioning
What a horrible sans-serif font! It's chubbier than Kirstie Alley after a night at the buffet table. It looks even worse in breakout copy. Is it arial? That's so 1982, when Atex was a word-processing miracle.
As usual with a typical Garcia redesign, things look clean for the prototype but -- within time -- will embark on a slippery slope to hideousness once he and his minions are through.
Don't believe me? Check out the Newhouse dailies, specifically the Staten Island paper and the one in Easton, Pa. Neither of them bear any resemblance to Garcia's incarnation. If the redesigns were so intuitive and innovative, then why are these some of the worst-designed papers on Newseum?
What causes this inescapable decline in aesthetics? Maybe it's because most dailies don't have a Wall Street Journal-sized staff to tweak and tart up the anachronistic styles Garcia cooks up and then abandons in the throes of disappointed designers.
And it's not just my opinion. Try to find a positive reader comment regarding his WSJ redesign. Be ready to spend at least a couple of hours on Google.
XPress staffers: You got the (bleep) ripped off!
Posted by: Markos at April 1, 2007 5:48 PMIf I'm not mistaken, the san serif typeface looks like the one used by Newsweek.
Posted by: Bill at April 1, 2007 9:14 PMIf I'm not mistaken, the san serif typeface looks like the one used by Newsweek.
Posted by: Bill Smith at April 1, 2007 9:16 PMWow! Nice. But, is that a "zipper" I see on one of those doubletrucks?
Posted by: Rick L. at April 1, 2007 9:51 PMI like it, a lot, but I have to agree with Markos here. They won't have a lovely picture of a nice big train to plonk on their spreads every day, so nice as this design is, it won't last too well I don't think.
Posted by: Dave Lee at April 3, 2007 9:09 AMFantastic, colorful, very good, I like it, this is a real newspaper, congratulations, easy to sell, easy to read, that is newspaper business.
I think the font is actually Knockout, I recognize it because the capital "G" looks like it's an arrow from far away, look at the "GIRRL POWER" spread and Hargreaver.
For a tabloid it works.
Think of the audience this paper is for. More importantly, look at ther personality it has, it's practically having a conversation with you before you even read the story.
I'm redesigning my paper in a year or so and this is a really good example of SOME of the small nugget type things I want to do. Granted I'd never use orange or pay real money for Knockout, but just think of it from their perspective. This is good shit, bit too bad Markos is probably right. Most average designers won't be able to apply this setup to everyday news. Getting a handle on it will be hard enough.
This is better served on a weekly paper - imagine the awesome feature set ups you could do with this design if you had more time to milk them.
Posted by: Mike Higdon at April 4, 2007 11:19 AMSo cool, but where the Arabian culture Iam not see in this page.
Fantastic redesign and so explosive
Posted by: Samsu at April 12, 2007 1:13 PM