Newsdesigner.com | Pocatello Redesign

Pocatello Redesign

1:09 AM, February 13, 2007

The Idaho State Journal in Pocatello launched a redesign Monday. Editor Ian H. Fennell wrote in his weblog Feb. 3 about the focus group process.

[T]he overall response to our new look and content was overwhelmingly positive.

Most of our focus group participants said the new Journal was a dramatic improvement over the current paper and they urged us to follow through with the changes.

We took that advice and are proud to say that the new Journal is a totally reader-driven creation. You told us what you wanted and we listened.

He’s taking comments on the new look here.

Consultant Alan Jacobson has more details and page images at his site.

Comments

Heads up: After you hit "post" things may be slow and you may get an error. Most likely, your comment did post. Apologies. I'm looking for a fix.

Very clean and organized. Nice job!

Good luck,

H. Michael Karshis

Posted by: H. Michael Karshis at February 13, 2007 6:19 AM

Very nice. Not many circ. 17,000 papers look this clean. Please keep us posted on Newseum. Will there also be a revamping of the Web site to go along with this redesign I wonder?

Posted by: Josh Jackson at February 13, 2007 11:05 AM

Are those prototype pages?

Booooooooooooooooooo.

Any links to the real thing?

Posted by: Steve Cavendish at February 13, 2007 12:44 PM

Steve,

I only have two live pages - one of which is posted at newsdesigner.com. Unlike a metro, it will take almost a week to generate a dozen live fronts at this 17,000-circ. paper which generally has but two sections.

Posted by: Alan Jacobson at February 13, 2007 2:49 PM

Congratulations - from a girl who grew up just down the road in Idaho Falls. There are a lot of smart touches in the architecture, but my favorite is the "right" and "left" cropping on the opinion columnists - I'm filing that one in my "why didn't I think of that?" file. Really, a nice modern feel for a community that is, shall we say, still stuck in time.

Posted by: Bonita Burton, AME/Visuals, Orlando Sentinel at February 13, 2007 8:07 PM

very nicely done, ISJ. i grew up in rigby, and still keep an eye on the hometown papers. i think you've done a nice job here. and a much better grasp on color than the paper up the road. :)

Posted by: david jack browning at February 13, 2007 10:13 PM

Nerd alert!

Is this a front page? Or a website homepage?

Looks like the latter.

Real designers are actually folding to "focus groups?"

Sad.

So long, readers.

Drudge is cleaner. Isn't it?

(So what if it rips you off.)

Oh, my.

Posted by: Oh , my at February 13, 2007 11:25 PM

Pretty nice overall design. Color palette is nice (not extreme like some redesigns), fonts are arresting, and design is clean. Love the scoreboard on the sports front. I'm split becaue I think there were some good things about the old design too. I have a few small issues with the new stuff. Are letters divided into two types - those that lean left and those that lean right? Because keeping the letters section divided into red and blue give me that impression without reading them. It's nice to see all the refers in the left column, but it can limit you when you approach design in your news and sports fronts. Case in point - the Carole King standalone looks a lot nicer in the old version. I pick on this only because my paper used to do it your current way and I had issues with it then. Some of the headlines could be written better too. But overall it's very nice. Best of luck with sales in the new product.

Posted by: Brian at February 15, 2007 2:49 PM

How sad.

Kiss off your subscribers, Pocatello. Wave bye-bye to your advertisers.

Do you have a pay-to-view website?

Nah. But why not? Why piss away your content?

Posted by: Read n' weep at February 16, 2007 12:22 AM

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