

Reaction abounds to the new LAT design. In addition to the comments from the fine readers of this blog, Kevin Drum at Washington Monthly’s Political Animal blog (Drum lives in the L.A. area) says it’s “exactly the look of the Times’ corporate parent, the Chicago Tribune. So now the Times looks like every faceless second-tier metro daily in the country. Yippee.” His commenters mostly go negative as well.
Kevin Roderick’s L.A. Observed says “I liked the Sunday page better when I could only see the upper half. Opened full it has too many competing fonts for my taste and a personality that screams cacophony rather than edited order.”
Designer Jim Coudal says it’s “lovely” and calls the multiple decks on the lead story “A step forward that comes from looking backwards.”
More comments on the LAT’s Opinion L.A. blog and on this L.A. Voice post. Some are upset at the reduction from seven stories to four on Page One (you’ll note today’s front, above, has six). The inevitable USA Today comparisons also arise.
My favorite comments so far: “Headlines, in the main section no less, where most of the words aren’t even capitalized? That’s the very essence of second-rate.” and “The front page looks like it can kick more ass than before. And in a newspaper, I think that’s a good thing.”
On the other coast, the St. Pete Times published a bunch of the more than 4,000 responses they got to its redesign today. In response to comments, the paper is tweaking some things, including going to a heavier weight of Brown behind the color screens and making some changes to puzzles and the weather page.
I don't think it looks like the Tribune at all! What's this guy thinking? I still like it.
Posted by: francie at October 23, 2006 12:37 PMInsanely stupid blog entry from the Washington Monthly guy who 1) assumes it's coming from a consultant (wrong: it was done in-house) and 2) there was some mandate from corporate (wrong: this was a process started by their editors several years ago).
I mean, wow, is that an insanely wrong piece of writing.
Posted by: Steve Cavendish at October 23, 2006 1:23 PMAnd now what ? What is the editorial message that the team is sending to the customers ? I don't see anything new. Someone still really think that the food is going to be better because the package has been redesigned ? What about the taste ? Isn't a good design one that is showing a new editorial strategy ?
Posted by: jeff Mignon at October 24, 2006 9:07 PMApparently someone didn't like the redesign...
LOS ANGELES (CNS) - A suspicious envelope containing white powder was found tonight at the Los Angeles Times building, authorities said.
fear not, friends. we got this from our exec night editor at about 10:15PDT:
We are all clear. The substance has been identified as Arabinic Acid, a natural product derived from the cherry tree and used as an additive in chewing gum. It came in an envelope addressed to the editor. The letter inside was half handwritten and half typed. A whack job. No specific threat. A rambling rant. Thank you all for your calm professionalism.
but, y'know, with the redesign and readers' reactions, ANYTHING is possible...
Posted by: alex at October 24, 2006 11:48 PMLooks lovely, if a bit deck-weary in places, with possibly too much contrast in the type there. But the conception is nice. The up-and-down heds are, of course, fantastic. I know editors who think that a hedline looks less important if it is not with all words starting out in caps...mind boggling. Congrats to all. The rules work nicely. Changing the page for the weekend days works well. Nice job. SHould be fun to work with.
Posted by: dave at October 25, 2006 5:40 AMIt's incremental, not revolutionary. I put some potentially controversial thoughts about this and the St. Pete redesign here:
http://smallinitiatives.com/2006/10/24/raise-bar-for-newspaper-design-investments/
Sorry for the shameless plug, but the post is too long and linky to repeat here.
Posted by: Jay Small at October 25, 2006 8:53 AMAn in-house design? I was under the impression that the redesign was done by Danilo/Black:
http://www.rogerblack.com/global/img/posts/lisbon_presentation.pdf
Posted by: Scot D at October 25, 2006 10:44 AMThat looks like a presentation about type. For the LA portion, it focuses specifically on the redrawn Kis.
Posted by: nicole bogdas at October 25, 2006 1:41 PMIt is a presentation on type, featuring the redrawn Kis. But if you look on page 28 you'll see the all of the Times' new A1 typography, as presented in Lisbon last month.
Only to suggest that Roger Black did the redesign.
Don't know for sure.
Scot you are both right and wrong.
Roger, along with Joseph Hutchinson, was instrumental in developing the type and design for the 2002 redesign of the features sections of the LAT.
A lot of the typography and many of the design concepts for the new a-section are evolutions of the features section redesign. It's the same body copy, same main headline font, etc.
But the news models were all built in-house by Joe, and many of the models addressed things that never come up in a features section. We also created a lot of new styles for nuts and bolts things like bylines, decks, etc. So this redesign work was done here on Spring Street.
There is no doubt Roger had an influence and he gave us feedback along the way.
Hope that clears this up.
mw
Posted by: michael whitley at October 25, 2006 2:29 PMThanks Michael. That does clear it up.
I'd read Roger's Libson presentation a few weeks back, so when I picked up my new paper for the first time I assumed the changes were his. My bad.
Congratulations on the redesign.
It looks good.
Cheers,
Scot
Really?, I don't think so, 4 types, is not from Roger, look like 19 Century newspaper, too classic, too confused in fonts, really I don't think so...
Posted by: Tom at October 25, 2006 5:00 PM