Following in the footsteps of the New York Times Mother Ship, The Boston Globe will begin selling advertising on the covers of its Business, Sunday Real Estate, Sports, and Food sections.

Ad space on the Business and Real Estate sections will be available Aug. 6, and soon afterward on the fronts of the other sections, [Globe president and general manager Mary] Jacobus said. "The front page of the Globe is not under consideration," Jacobus said, nor is the cover of the City & Region section.

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The ads in the Business and Real Estate sections would be three-inch-high strips across the bottom of the page, she said. That would be similar in shape and size to the ads recently launched on the business cover of The New York Times, which, like the Globe, is owned by The New York Times Co. The marketing goal is to provide advertisers with high visibility among readers with high interest in that section's content.

Early results for selling ads on the front page of the Times Business section have been encouraging, Catherine J. Mathis, a Times vice president, said in an e-mail.