Guardian Relaunch Date

12:16 PM, September 1, 2005

The Guardian has announced that its switch to Berliner format will happen Monday, Sept. 12. There's also a small clue about the new design.

The new Guardian design has been created by an in-house team led by the paper's creative editor, Mark Porter, and uses a new typeface, Guardian Egyptian.

Guardian Egyptian? Some sort of slab serif, perhaps?

The story also notes that The Observer, The Guardian's Sunday sister paper, will make the switch early next year. That project is being worked on by Mario Garcia (whose website appears to be offline).

And Britain's Press Gazette reports that Telegraph Group executive vice chairman Jeremy Deedes has hinted that the Daily Telegraph may consider a Berliner switch as well.

Deedes told the British Journalism Review: "It is going to be very interesting to see what happens when the Berliner-size Guardian comes out. I personally think it will really suit The Guardian, even though it's a shape alien to British readers.

"Maybe that's the way forward for The Telegraph � maintaining the essence of a serious newspaper with a convenience in size for people who don't read their newspapers at the kitchen table."


>New-look Guardian launches on September 12 [The Guardian]
>Telegraph to follow Guardian [Press Gazette]


Comments
Heads up: After you hit "post" things may be slow and you may get an error. Most likely, your comment did post. Apologies. I'm looking for a fix.

cant wait to see it. word is that christian swartz has been working with paul barnes on the new typeface... so helvetica's out....?

Posted by: adrian at September 3, 2005 9:24 AM

i know someone at the guardian who says that the new half sized daily magazine is the thing to watch from a design point of view.
egyptian is a kind of slab serif isnt it?

Posted by: abel at September 4, 2005 3:18 AM
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